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Nissan Magnite Launches in Saudi Arabia, Expanding Middle East Presence

Nissan has launched the left-hand-drive Magnite in Saudi Arabia, starting at SAR 66,699, marking its debut in the Middle East. Designed for versatility, the Magnite features a turbocharged engine, advanced technology, and numerous safety protocols, aiming to meet the needs of a diverse customer base. Future availability will extend to over 65 markets by April 2025.

Nissan has officially introduced the left-hand-drive version of the Magnite in the Middle East, commencing its launch in Saudi Arabia with a starting price of SAR 66,699. This event follows the vehicle’s initial unveiling in Delhi, India, back in October 2024. Saudi Arabia is the first location globally to receive this variant as part of Nissan’s broader global strategy dubbed ‘One Car, One World’.

The Nissan Magnite boasts a striking exterior characterized by a bold grille, elevated ground clearance, diamond-cut alloy wheels, and appealing two-tone color options. The interior is designed for modern comfort, featuring high-quality materials and an array of intuitive technology, including a 7-inch fully digital instrument cluster, an 8-inch touchscreen with wireless connectivity options, remote engine start, and a cooled glovebox for added convenience.

Equipped with a turbocharged 1.0-liter engine, the Magnite delivers an impressive 100 PS power and 152 Nm of torque. Safety features are comprehensive and include the Around-View Monitor, ABS with Vehicle Dynamic Control, automated headlamps, and side curtain airbags, all aimed at providing a secure driving experience for its occupants.

The Magnite’s spacious interior comfortably accommodates five passengers, blending practicality with style at a competitive price point starting at SAR 66,699. Thierry Sabbagh, divisional vice president, expressed enthusiasm for the vehicle’s introduction in the region, stating it reinforces Nissan’s commitment to innovation and accessibility through dynamic design and engineering.

Moreover, Adib Takieddine, managing director of Nissan Saudi Arabia, emphasized that the Magnite transcends basic transportation, appealing to those seeking practicality and a captivating driving experience. Since its launch in December 2020, over 150,000 units of the Magnite have been sold, demonstrating its popularity and success in various global markets, including 20 countries, with plans to extend availability to over 65 markets including the Middle East by April 2025.

In conclusion, the launch of the Nissan Magnite marks a significant milestone for the company in the Middle East, particularly in Saudi Arabia. With its innovative design, advanced technology, robust performance, and competitive pricing, the Magnite is positioned as an ideal compact SUV that appeals to diverse customer needs. As it prepares to enter various markets, Nissan remains committed to expanding its reach while delivering value and quality to its clientele.

Original Source: auto.economictimes.indiatimes.com

Anaya Williams

Anaya Williams is an award-winning journalist with a focus on civil rights and social equity. Holding degrees from Howard University, she has spent the last 10 years reporting on significant social movements and their implications. Anaya is lauded for her powerful narrative style, which combines personal stories with hard-hitting facts, allowing her to engage a diverse audience and promote important discussions.

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