Egyptian strawberry growers have increased their prices this season, doubling compared to last year. This is seen positively by Moroccan exporters like Ahmed Bouljid, who appreciate fair competition after facing challenges due to lower prices from Egypt. Although Moroccan strawberries are of improved quality this year, it is too late for producers to expand acreage. The market’s response will become clearer as consistent strawberry volumes emerge.
In light of significantly increased costs, Egyptian strawberry growers have announced a doubling of their fresh strawberry prices this season compared to the previous one. This shift is perceived positively by Moroccan exporters, who have struggled to compete with Egypt in the strawberry market. Ahmed Bouljid, an exporter from Larache, stated that the underpricing by Egypt had previously influenced Moroccan planting decisions, but the new pricing offers relief and a chance for fair competition. Amid challenging weather conditions, many Moroccan farmers have shifted their focus to alternative crops like blueberries and avocados, reducing their strawberry acreage. Currently, the first Moroccan strawberry harvests are entering the market, and early signs indicate favorable pricing. However, Bouljid cautions that it is premature to determine the overall pricing for Moroccan strawberries until consistent supply volumes are available. He also noted the improved quality of this season’s strawberries due to later planting that coincided with favorable weather. While it is too late for Moroccan producers to capitalize on this competitive shift by increasing acreage, there may be commercial opportunities that arise. Ultimately, Bouljid expressed hope for a fairer competitive landscape moving forward.
The dynamics of the strawberry market involve various factors including pricing, quality, and climate impacts. Historically, Egyptian strawberries have been priced significantly lower, creating strong competition for Moroccan growers. This season’s price adjustments by Egyptian growers are seen as a potential leveling of the playing field. Additionally, Moroccan growers have been affected by adverse weather conditions leading to a reassessment of crop choices, with some opting for varieties that present higher market viability. These factors combine to shape the competitive landscape in which both Egyptian and Moroccan strawberries operate.
The significant increase in Egyptian strawberry prices signals a pivotal moment for Moroccan exporters, offering a sense of equity in competition within the market. While the immediate outlook on Moroccan strawberry prices remains uncertain, early harvest quality appears promising, enhancing the potential for competitive sales. However, strategic decisions regarding planting cycles and crop focus will influence future seasons more dramatically than current conditions. Looking ahead, it remains crucial for Moroccan growers to adapt and respond optimally to market shifts, ensuring sustained viability in the industry.
Original Source: www.hortidaily.com
